Will The Seltos Undercut Creta In The Price-Feature Equation?

  • Aug 10, 2019

Kia Motors India has commenced the assembly line production of its maiden car, the Seltos, which will debut on 22 August. The Seltos is being touted to be offered in a price range of ₹10-17 lakh. The company has already opened bookings for the midsized sports utility vehicle (SUV) for a token amount of ₹25,000.

The Seltos is being offered in a 1.5-litre diesel and 1.4-litre turbocharged petrol motor. A 1.5-litre standard petrol engine is also available as an option. The engines are paired either to a 6-speed manual gear system, a continuously variable transmission (CVT), or a dual-clutch transmission (DCT)

The Seltos will be sold in the GT line and Tech line trims, with three and five sub-variants respectively. The 1.5-litre Seltos petrol with manual transmission (MT) in the HTE, HTK, HTK+ and HTX variants under the Tech line are likely to command an ex-showroom price of ₹9.99 lakh, ₹10.90 lakh, ₹11.50 lakh, ₹12.60 lakh respectively. The 1.4-litre turbocharged gasoline direct injection (T-GDI) Seltos with 6-speed MT in the GTK, GTX, and the GTX+ variants under the Tech line are pegged at ₹13.50 lakh, ₹14.50 lakh, and ₹15.50 lakh respectively.

The petrol version of the Kia Seltos is likely to be priced between ₹10 lakh to ₹16.89 lakh. The Hyundai Creta, meanwhile is priced between ₹10 lakh to ₹14.15 lakh. The entry-level prices of both South Korean manufacturers are the same, though the Seltos is a more feature-rich car than the Creta. The entry-level petrol car prices of the Nissan Kicks, Renault Captur and the Morris Garages (MG) Hector are priced at ₹9.55 lakh, ₹9.50 lakh and ₹12.18 lakh respectively.

The Kia Seltos diesel, meanwhile, has an entry-level price of ₹11 lakh. The Hyundai Creta, Tata Harrier, MG Hector, Nissan Kicks, Maruti Suzuki S-Cross, and Renault Captur are priced at ₹10 lakh, ₹13 lakh, ₹13.18 lakh, ₹9.89 lakh, ₹8.85 lakh, and ₹10 lakh respectively.

While the prices of the Seltos are indicative, industry experts believe that Seltos is aggressively priced, considering the features the car will have.


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