JLR cars to feature in upcoming Bond movie

  • Feb 11, 2015
[caption id="attachment_15004" align="aligncenter" width="1024"]Jaguar Land Rover cars to be featured in Spectre Jaguar Land Rover cars to be featured in Spectre[/caption]

You may well know that in the next James Bond feature- Spectre, the lead spy will be seen driving a swanky new Aston Martin DB10. But you might also be aware of the fact that there’s more to Bond films than action and more to Bond’s cars than just Astons. Which actually gives Jaguar Land Rover reason enough to feature three of its cars in the forthcoming Bond flick. These include the C-X75 concept, Range Rover Sport SVR and the Defender. All the models have been provided by the company’s Special Operations division.

In the movie, the 900 PS producing C-X75 hybrid concept (likely to be driven by a baddie) will be seen in a ‘spectacular’ chase sequence through Rome alongside the new Aston Martin DB10. The C-X75 in Spectre has been built with inputs from Williams Advanced Engineering facility in England.

In another sequence, heavily modified Land Rover Defenders & Range Rover Sport SVRs are used and the scene has been already filmed in Austria. While the SVR is the fastest and the most powerful Land Rover ever built, the Defenders featured in the movie have been fitted with huge 37-inch diameter off-road tyres so as to tackle even the most extreme of terrains. The suspension and body protection on these models have been enhanced as well.

[caption id="attachment_13788" align="aligncenter" width="1024"]Aston Martin DB10 will be driven by James Bond in Spectre Aston Martin DB10 will be driven by James Bond in Spectre[/caption]

Commenting on the brand’s association with the forthcoming Bond movie, John Edwards, Managing Director of Jaguar Land Rover Special Operations, said: "This is an exciting partnership for Jaguar Land Rover and an opportunity to demonstrate the fantastic capabilities of the Special Operations team."

While Jaguar-Land Rover’s association with James Bond flicks do not go as far back in history as, say Aston Martin, in the recent times their cars have been constantly featured in James Bond’s action flicks. Something that's crucial as a brand-building exercise.

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