Honda Motorcycle and Scooter India (HMSI) has announced that its Dio two-wheeler has achieved a combined sales milestone of 30 lakh units, factoring in both the domestic and international market. HMSI said that while it took the Dio 14 years to achieve the first 15 lakh in sales, the next 15 lakh units were sold in the last three years, at five times a faster rate.
The Indian scooter market has seen burgeoning interest in the last few years and the Dio has emerged as the fourth largest selling vehicle in its segment.
Disclosing the sales numbers, HMSI senior vice-president (sales and marketing), Yadvinder Singh Guleria said that the Dio is still as fresh in its looks when the two-wheeler was introduced 17 years ago. The vehicle is a celebration of the spirit of youthfulness, Guleria said, adding that the Dio’s stylish looks and convenient features have made the scooter a perfect partner for young riders not only in India but in global markets as well.
Honda, in a statement, claimed that it has 44 percent market share in the scooter export segment. Its scooters are exported to 11 countries that include Mexico, Nepal, Colombia, Sri Lanka, and others.
The Dio received its latest update last year that includes a semi-digital instrument console, LED headlamp, and a 3-in-1 lock switch. The overall design aesthetics of the two-wheeler has been retained from the earlier model. The vehicle is available in the standard and deluxe models. The standard version is offered in the Sports Yellow, Candy Jazzy Blue, Vibrant Orange, Sports Red, Matte Axis Grey Metallic, and the colour schemes. The deluxe variant, on the other hand, is sold in the Matte Marshal Green Metallic, Dazzle Yellow Metallic, Pearl Igneous Black, and the Candy Jazzy Blue colours.
The entry-level Honda Dio two-wheeler has an ex-showroom price of INR52,938.