Hero To Pull The Plug On Xtreme Sports?

Published On Apr 03, 2019 By for Hero Xtreme Sports at Gaadi.com

Hero MotoCorp, if industry sources are to be believed, is likely to pull the plug on the Xtreme Sports, the premium daily commuting bike which the company introduced in 2015. The bike was launched targeting the young crowd to offer a stylish yet efficient ride in urban traffic.

The Hero Xtreme Sports, however, failed to live up to its expectations over the years. The sales numbers were hugely disappointing. While other bikes in its segment, like the Bajaj Pulsar 150 and the Honda CB Unicorn 150 did exceedingly well, the Xtreme Sports remained a laggard. Now the 150cc bike seems to be nearing its lifecycle with sales dipping to just 161 units in January compared to 233 in December 2018. What perhaps have nailed the last peg in its coffin is that not a single unit of the motorcycle was sold in February.

The Xtreme Sports bike has an ex-showroom price of INR82,350 for the rear and front disc brake model. Hero, however, has not equipped the motorcycle with the antilock braking system (ABS) which has further fuelled speculation that the company may discontinue its production. Even if a single-channel ABS is fitted on to the motorcycle, the cost of the bike would go strikingly close to the Xtreme 200R which has an ex-showroom price of INR89,900. The latter is a relatively new vehicle with a bigger engine and better power and torque output, and a price similar to ABS-fitted naked-faired 160cc bikes. It seems unlikely that Hero will lend a fresh lease of life to the Xtreme Sports 150cc motorcycle.

The company, as a policy change, has shifted focus from the 150cc segment is now training its guns on the 200cc space. The XPulse 200 series is due later this month. Hero is also reportedly working on a new Karizma model. The sub-150cc Splendor range is also doing well for the company.

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