Honda has decided to launch new two wheeler products in every Quarter in the Indian market. The latest offerings are the new Activa, Aviator and Dio fitted with the revolutionary eco technology. This new Honda eco technology will make these scooters the most efficient automatic scooters in India. The fuel efficiency is up by 11 percent resulting in a dream mileage of 60kmpl.
Speaking on the way ahead Mr. Keita Muramatsu – President & CEO, Honda Motorcycle & Scooter India Pvt. Ltd – said “April to December 2012 was a year of rapid strides when Honda bucked the market sentiments to grow at phenomenal 37%. 2013 is a year when we Excite Customers with speed. As India becomes the Global Innovation hub for Honda, Customers can look forward to new products by Honda every quarter and also faster delivery of some of our higher demand models with the start of operations of 3rd facility at Karnataka soon! ”
Mr. Yadvinder S. Guleria, Vice President – Sales & Marketing, HMSI said, “From activating the automatic scooter segment with entry of Activa in 2001 to fortifying its market leadership for over a decade and giving Joy to 7 million plus families, Honda has yet again changed the rules of automatic scooter segment in India. The revolutionary Honda Eco Technology in Honda’s automatic scooters deliver a new benchmarked mileage of 60kmpl enhancing customer benefit.”
Speaking on the technical center Mr. Atsushi Amataka, President – Honda Research & Development India Pvt. Ltd. (HRID) said, “As the World’s No. 1 two-wheeler maker, Honda carries with it a legacy of cutting edge R&D resulting in customer oriented products. India is today the center of attention globally with the new Technical Center. We are committed to deliver the products of highest quality with affordable price at fast speed by enhancing our efficiency of having R&D, designing, engineering, purchasing and quality under one roof for the first time.”