Hero MotoCorp registers record monthly sales of 6.25 lakh units in October 2013
Hero MotoCorp is arming itself with an entire range of updated models and the festive season turned out a very fruitful month for the company. Hero MotoCorp’s sales surged past the magical 6 lakh units mark in October 2013, a hitherto unattained figure by any two wheeler maker in the world!
The world’s largest two-wheeler maker (in terms of volume) has done it again by dispatching a whopping 6,25,420 units last month which is a 18.7% growth (5,29,215 units) compared to the same period last year.
Commenting on the sales performance, Mr. Anil Dua, Sr. Vice-President (Marketing & Sales), Hero MotoCorp said, “Our October story has been about setting New Milestones. While we exceeded our best-ever dispatch sales for any month by a huge margin, at the same time, our retail sales – which is a real barometer of customer response – has also set a new record. We have retailed over 6.5 lakh two-wheelers in the domestic market in the month of October, with a healthy double-digit growth month-on-month. This sales momentum has been helped by our star brands Splendor and Passion and also by the new products. Our recently-introduced five-year warranty and our brand campaigns have also created customer preference for the Hero two-wheelers.”
[The updated range of products will be launched in a phased manner]
He added that the company had anticipated a sales surge during Dhanteras and Diwali season and had ensure that all its facilities were working at full capacities.
With as many as 15 new models lined up for a phased launch, Hero is hoping to retain the momentum and extend its market leadership even further.