India Yamaha Motor Private Limited is an Indian subsidiary of Yamaha Motor Company, Japan. Yamaha started its journey in India with the launch of RD350 in 1985. Yamaha and Escorts Group entered into joint venture in 1996; subsequently Yamaha acquired remaining stakes from Escorts G... read more
India Yamaha Motor Private Limited is an Indian subsidiary of Yamaha Motor Company, Japan. Yamaha started its journey in India with the launch of RD350 in 1985. Yamaha and Escorts Group entered into joint venture in 1996; subsequently Yamaha acquired remaining stakes from Escorts Group in 2001 and became 100% subsidiary of Yamaha Motor Company, Japan. Today, the company is in agreement with Mitsui & Co. Ltd. who became joint-investor in the company in 2008 and the company was renamed to India Yamaha Motor Pvt. Ltd.
Yamaha is Omni-present in Indian bike scenario with product range starting from commuter bikes and goes up to performance bikes. The Japanese company is on a mission build long-term relationship with customers by raising their lifestyle.
Currently its product portfolio includes VMAX, MT01, YZF-R1, FZ1, YZF-R1 version 2.0, Fazer, FZ-S, FZ16, SZ-R, SZ & SZ-X, SS125, YBR 125, YBR 110 and Crux which covers all the segments of the bike. Yamaha is the only manufacturer from foreign land to flourish and succeed in Indian market at this scale. The company gained from the policy of developing bikes especially for India through which it gained a lot of popularity among Indian customers and enthusiasts.
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